Thursday, September 29, 2011

Wicked Success

It's always marvelous to present a fabulous, crowd-pleasing speaker, and we did it again yesterday at Sterling Bank's Women's Business Initiative Luncheon in Houston.  CEO, Entrepreneur, Speaker and Best-Selling author, Vickie Milazzo shared the success strategies that earned her a place on the Inc. list of Top 10 Entrepreneurs and provided the inspiration for her newly released book, Wicked Success Is Inside Every Woman. Her definition of wicked is exaggerated or amplified, which challenges us to think, dream, plan and act on audacious (rather than small) goals. 

She reminded us that time is a precious gift and that though women can do everything; it doesn’t mean that we should do everything.  Thus, we need to carefully inventory time-sucking distractions and ensure that we are not saying “yes” by default.  We sometimes forget that each yes, is a no to something else.

Vickie’s vivid personal example of focusing on things that we can control hit a chord with many.  The business she pioneered had grown for 26 consecutive years, until the recession hit in 2008.  She couldn’t control the recession, but she could and did control her approach. By implementing internal financing options for their students’ education programs, they maintained market share and profitability. Once again, she thought BIG and won.

We too, can win BIG by energetically and deliberatively pursuing our passions.

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